Performance Marketing Lead

Remote

Part Time to Full Time

Experienced

We’re helping a growth-focused marketing agency find a Performance Marketing Lead to own and evolve their entire performance marketing function. You’ll design and deliver scalable, ROI-driven campaigns for startups, Healthtech, Fintech, HR tech, Climatech, and other purpose-driven brands across the UK, US, and Europe.

Part-Time: ~10–20 hours/week (with potential to scale)
Schedule: UK hours with some US overlap
Location: Fully Remote (PH & SA candidates welcome)
Engagement: Independent Contractor
Monthly rate: Open, depending on level of experience

What You’ll Do

Build and manage end-to-end campaigns across Google, Meta, LinkedIn, and other platforms
Design and implement reporting frameworks and ROI dashboards for each client
Own monthly and quarterly performance planning aligned with client growth strategies
Translate data and insights into executive-level recommendations for clients
Collaborate with design, content, and strategy teams to guide ad creative and copy
Oversee market research for new clients (delegating and quality-checking when needed)
Support the sales process by contributing to pricing and scope for new retainers
Leave behind scalable systems and processes to grow the performance marketing function

What We’re Looking For

3–5+ years of performance marketing experience in an agency or startup environment
Hands-on expertise with Google Ads, Meta Ads, and LinkedIn Ads
Strong understanding of CAC, CPL, ROI, and attribution metrics
Proficiency in reporting dashboards and translating data into actionable insights
Track record of driving measurable revenue growth for clients
Ability to own a function, build scalable workflows, and work autonomously
Collaborative mindset and clear communication across teams

Nice-to-Haves

Experience mentoring or leading a performance marketing team
Familiarity with landing page optimization or no-code tools (Webflow, Framer)
Background in SaaS, climate, or healthtech campaigns
Copywriting or ad creative strategy skills

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First Name*

Last Name*

Email Address*

Phone*

Resume*

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Where are you currently based (country)?*

Total years of hands-on Performance Marketing experience:*

In 2-3 sentences, please describe your experience relevant to this role, including the following information: countries and industries supported, key responsibilities/involvement, highlights/milestones.*

Leadership experience:*

Typical monthly ad spend you’ve managed per client:*

Key metrics you track (select all that apply):* CAC (Customer Acquisition Cost)CPL (Cost per Lead)ROI / ROASLTV (Lifetime Value)Attribution paths / MTA

Which of the following do you have a solid background in (select all that apply):* Google AdsMeta Ads (FB/IG)LinkedIn AdsOthers (Tiktok, X, etc.)

Have you built ROI dashboards or reporting frameworks for clients?*

Comfort with owning and evolving an entire performance marketing function*

Briefly describe one campaign where you significantly improved ROI or reduced CAC.*

Are you OK with the terms of engagement - independent contractor, fully remote, part time with potential to transition to full time, UK hours with US overlap?*

How much is your current rate (in USD/hour)?*

How much is your expected rate (in USD/hour)?*

Human Check*

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Performance Marketing Lead

What You’ll Do

What We’re Looking For

Nice-to-Haves

Apply for this position