Performance Video & AI Content Specialist
Remote
Part Time to Full Time
Mid Level
We need a high-level, sales-focused Performance Video & AI Content Specialist who can blend cutting-edge AI technology with deep consumer psychology to drive conversions.
You will be the engine behind the product sales, responsible for creating high-converting VSLs and e-commerce ads. You will also play a pivotal role in scaling the client’s decades of medical expertise into a global, AI-led educational platform.
Part-time: 20 hours per week (with the opportunity to grow to full-time)
Location: Remote
Schedule: Eastern Time working hours (with flexibility)
Monthly Budget: $600-800 (based on a 20-hour workweek, depending on level of experience)
You will be the engine behind the product sales, responsible for creating high-converting VSLs and e-commerce ads. You will also play a pivotal role in scaling the client’s decades of medical expertise into a global, AI-led educational platform.
Part-time: 20 hours per week (with the opportunity to grow to full-time)
Location: Remote
Schedule: Eastern Time working hours (with flexibility)
Monthly Budget: $600-800 (based on a 20-hour workweek, depending on level of experience)
Key Responsibilities:
Direct Response & Performance Creative:- Create high-converting Video Sales Letters (VSLs) designed to hook viewers and drive them to the "Buy" button.
- Produce rapid ad iterations for Meta, YouTube, and TikTok, creating multiple "hooks" based on performance data.
- Apply psychological editing techniques—using "pattern interrupts," dynamic captions, and strategic pacing to maximize retention.
- Build and manage hyper-realistic AI talking avatars (HeyGen, Synthesia) that represent the brand with 100% medical credibility.
- Master voice synthesis (ElevenLabs) to ensure tone, authority, and medical credibility across multiple languages.
- Develop "user-generated" style content (AI UGC) to create authentic ad creatives at scale.
- Use motion graphics to explain complex medical or product features in a way that feels premium and authoritative.
- Integrate visual effects and professional color grading to elevate the brand’s perceived value.
- Optimize scripts by suggesting hooks, angles, and "big ideas" based on e-commerce best practices.
- Apply the fundamentals of sales psychology (Agitate, Solution, Proof, CTA) to every piece of content.
- 2+ years of experience in AI clone creation or a similar role
- Proven, hands-on experience with AI video and avatar tools (Synthesia is highly preferred).
- Strong AI prompting skills across text (LLMs), voice (cloning), and video.
- Proven experience in creating video content specifically for e-commerce or digital product sales.
- Deep hands-on experience with AI video (HeyGen/Synthesia), AI Voice (ElevenLabs), and AI scripting.
- Expert-level skills in Adobe Premiere Pro and After Effects.
- A fundamental understanding of consumer psychology and what drives digital transactions.
- Initial Interview
- Test Assignment
- Client Interview
- Offer and Onboarding
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